Poster conventions - My Sister's Keeper
The final poster I am analysing is from a melodrama and contains many typical conventions alongside two new ones.
My Sister's Keeper
- The title of the movie is the largest font on the page.
- The names of the stars are displayed at the top of the poster.
- There is a dominant central image of the main characters displayed in the centre of the poster.
- There is a billing block.
- There are production company logos.
- There is a reference to merchandise, there was a soundtrack available.
- There is a certificate.
- There is a web address.
- There is a specific release date.
- There is a reference to other films, at the top of the poster it reads, "from the director of the notebook".
- Reference to the films source material, since stating at the bottom of the poster "from the best selling novel".



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