My Questionnaire results

The findings from my primary research have largely confirmed what I found when analysing existing trailers. This has helped me with my decision making regarding what to include in my finishes trailers. I asked 10 volunteers to complete my questionnaire and these were the results for each question:

1. Would you expect to see production company logos in a trailer?

8 - Yes

1 - No

1 - Don't know

2. If Yes, where would you expect these logos to appear?

9 - The beginning 
0 - The middle
1 - The end 

3. In a TV spot would you expect the pace of the editing to be...

9 - Quick
1 - Slow
0 - I don't know

4. What kind of editing transitions would you expect to find in a TV spot?

7 - Cuts

1 - Fades

0 - Wipes

2 - Transitions

0 - Don't know

5. My Trailer belongs to the horror genre, would you expect the music to be...

8 - Sinister/unsettled

0 - Positive and uplifting

2 - A combination of both

0 - I don't know

6. In a trailer for a horror movie, would you expect the lighting to be...

3 - High-key

6 - Low-key

1 - Don't know

7. Do you think that the iconography in the trailer should clearly indicate to the audience which genre the film belongs to?

10 - Yes
0 - No
0 - Don't know

8. Which of the following titles would you expect to find in a TV spot (you may tick more than a single box)?

9 - Taglines

4 - Names of stars

8 - Name of director

7 - Name of other film

9 - Release date

5 - Billing

10 - Name of the film

4 - Reviews

2 - Social media links

0 - Don't know